Analytics

  • Conversion tracking: tracking user behaviour and assessing your ROI

    Posted 19 Dec 2016 | By Nadine Ishani

    Screens displaying user stats

    Recently, we've had a number of clients ask us to install tracking tools on their websites. This is a really exciting development but don't forget about your users! Here are some things to consider before you whack some code up on your site.

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  • MCG Museums and Tech, October 2016

    Posted 28 Nov 2016 | By Nadine Ishani

    MCG Museums and Tech

    Back in October, Nadine and Michael popped along to the Museums + Tech 2016 conference. Here's a little roundup of some of what happened!

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  • Do I need to bash heads together? How to get the best out of your ticket vendor and web agency

    Posted 29 Feb 2016 | By Nadine Ishani

    PM teams

    At the inaugural Ticketing Professionals Conference, Nadine outlined her top 5 things that you can do to make your online ticketing awesome.

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  • Room for improvement: iterating UX design after launch

    Posted 9 Nov 2015 | By Ben Henshall

    Soane header

    On reviewing Google Analytics for a client, we recently found a drop in clickthroughs from the main website to the online shop. Mildly alarming as we go into the busiest shopping period of the year! Find out how we dealt with it.

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  • Mobilegeddon - the fifth horseman of the apocalypse?

    Posted 10 Apr 2015 | By Brian Healy

    In the world of SEO few things grab the attention quite like a stuffed Inbox or a Twitter feed filled with news about a major Google search algorithm update. Sounds geeky? Bit markety?

    Well maybe but it genuinely touches so many parts of digital which other topics can't and don't reach. As Search Engine Watch says, '... for SEO the world of Hummingbirds, Pandas, and Penguins are akin to the Horsemen of the Apocalypse'.

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  • New Relic: a great tool to x-ray your site

    Posted 6 Jan 2015 | By Ignacio Bonelli

    New Relic

    A recent project with the National Theatre is making use of New Relic to help with metrics. New Relic is really interesting and the NT project reminded me that we've used it before.

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