AdWords is Google's pay-per-click (PPC) advertising service that allows you to place adverts on their search results pages and across their advertising network.
Eligible charities and non-profits can apply for Google's Ad Grant. This gives organisations $10,000/ month (approx. £7,700/ month) of AdWords (albeit with certain restrictions).
PPC advertising can help you find new audiences for your events or target specific audiences more directly.
We will help define what you want to get out of your PPC advertising and help determine your KPI’s specific to your needs and those of your customers.
We can help you develop your campaigns by helping to identify target audiences. Working with you to understand your business goals to build a measurement plan to allow us to track the success of your campaigns.
We can help to set up your campaigns and/or run then for you over time and advise on improvements to your website content to help you achieve better results.